Brand strategy, narration and brand revamp for Trux, a leading truck manufacturer specializing in customization and transforming businesses on wheels.

As pioneers, they offer a one-stop-shop solution to developing a mobile business with the goal to provide all businesses an opportunity to engage with customers and move wherever, whenever!

“We always found that Karima, Yara, and all of A&E creative team provide the perfect balance between what our business needs and where it should be. Having worked with them on a couple of projects, it is amazing how much time they take in listening very carefully to our challenges and on every occasion they have returned with the ideal solutions. The work flow is organized, clear, punctual, and most importantly super Creative. It is my pleasure to work with A&E and will always remain a big fan!”
– Ahmed Gaafar; Trux